To develop my understanding of audience preference and which kinds of movies do the best in the box office, I had to research this using the BFI Statistical Yearbook, which had large amounts of information displaying the types of films that did best in box office, what types of films certain age groups preferred or even which type of films specific genders preferred.
Which 3 genres were most successful and least successful at the UK box office? (2013)
The three most successful genres in the box office were Animation, Action and Comedy. The genres that did the worst in the box office were Romance, Documentary and War films.
Which genre had the most films released in 2013?
153 Comedy films were released in 2013, the most of all genres. Comparing to other very popular genres in the UK, 33 animated films were made and 47 action movies were made.
What does this information tell us about:
Film Production?
Comedy is one of the most watched and most profitable genres. Compared to other similar popular genres (Action and Animation), Comedy films would be the easiest and cheapest to produce. Because of this, producers can release tons of comedy films with less worry of budget and profit compared to action and animation (which would require much more money to make) and know that a majority of these movies will do fairly well in the box office.
Film Audiences?
Maybe the reason comedy movies are watched as often as they are, is because so many come out. Compared to the 33 animated and 47 action movies released in the year, audiences have a significantly higher chance of seeing a comedy, since around 153 were released in the year. Despite this, audiences still tend to watch Action and Animated movies more often than comedies, despite the smaller amount released in a year, possibly because audiences might get more bored of the constant streams of comedy films being released, and action and animated movies have more substance (usually) and exciting content compared to comedy films, which tend to be more grounded in reality.
Which age group made up the largest proportion of cinema admissions in the UK?
The age group 15-24 tend to be the audience range that go to the cinema the most. In the year 2013, The Hangover Part III was the successful film with this age group.
Which film was most popular with the over 50s? What genre is the film?
The most popular films with over 50s were Sunshine on Leith; which was a musical, and Quartet; which was a Drama/Comedy film.
Which films were most popular with men and women?
Men tended to watch more thriller, action and comedy movies like Captain Phillips, Star Trek: Into Darkness, and Alan Partridge: Alpha Papa. Women watched a much broader range of film genres, with the most popular among them in 2013 being Documentary, Romantic Comedy and Animation among others. Examples of these three most popular genres are One Direction: This is Us, About Time and Frozen. Women tended to watch more UK made films compared to men.
Which films were most popular with the 7-14 age group? What does this tell us about their preferred genre?
One Direction: This Is Us, Wreck-It Ralph and Despicable Me 2 were the most watched films among this age group. Their preferred genre is animation, judging by the rest of the list too, but One Direction is probably high due to the majority of 1D fans being children.
Which films were most popular with the 25-34 age group?
Django Unchained, Fast and Furious 6 and Rush were the most popular films among this age group.
Which films were most popular with middle class audiences (C1 and C2)?
C1: Rush, Captain Phillips and Gravity were the most watched among this group.
C2: Oz: The Great and Powerful, Fast and Furious 6 and Despicable Me 2 were the most watched among this group.
What differences are there and what conclusions can you make for the types of films London and Scottish audiences tend to prefer?
London audiences seem to watch more action movies, while Scottish audiences seem to prefer more Animated and Drama films.
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